Comparison: Mitsubishi vs Toyota - Making the Right Choice

Comparison: Mitsubishi vs Toyota - Making the Right Choice

Are you in the market for a new vehicle and undecided between Mitsubishi and Toyota? We've compiled this comparison to help you differentiate between the two brands and make an informed decision!

Whether you're torn between the RAV4 Hybrid and the Outlander PHEV or another model, we present the pros and cons of each brand.

History and brand overview

The Toyota RAV4 parked on a high point with mountains in the background.
The Mitsubishi Outlander parked for a photo shoot.

Let's start with a brief historical overview of both manufacturers, helping you understand their origins, positioning, and what makes them such renowned brands today.

Toyota

You might be surprised to learn that Toyota's history is rooted not in the automotive industry but in textiles! Indeed, Sakichi Toyoda invented the first automated loom in the late 19th century. This machine was not only revolutionary in itself but also capable of detecting defects in threads and halting production as soon as an issue was detected.

It's clear that Toyota has prioritized quality and reliability since its inception. When Sakichi Toyoda sold his company to a British firm in 1929, he decided to give the profits to his son, Kiichiro Toyoda, for the development of automotive technologies, sharing the same commitment to excellence. Toyota Motor Corporation was established in 1937.

Mitsubishi

Mitsubishi originally started as a shipbuilding company (Mitsubishi Shipbuilding CO., LTD). In 1917, they created their first luxury vehicle, the Model A, designed for officials. It was the first mass-produced vehicle in Japanese history.

Shared characteristics

The Toyota RAV4 at full power.
The Mitsubishi Outlander side view.

In the debate between Toyota and Mitsubishi, both are Japanese manufacturers who prioritize performance and quality.

Both brands have a rich history of technological developments, earning them the strong reputations they enjoy today.

Fuel consumption

Although Mitsubishi positions itself as a manufacturer offering high energy efficiency, Toyota models generally offer lower fuel consumption compared to competitors.

For example, when comparing the RAV4 Hybrid to the Outlander PHEV, once the battery is depleted, the Toyota RAV4 consumes an average of 2 to 3 litres less per 100 km!

Price range and value for money

While the price comparison between Toyota and Mitsubishi tends to show that the latter offers cheaper models — though the difference isn't significant — Toyota definitely stands out in terms of value for money.

Reliability and performance

The Toyota RAV4 skidding in the mud.
The Mitsubishi Outlander driving on a snowy mountain road.

This is where Toyota distinguishes itself most from the competition. Indeed, Toyota not only produces more reliable and performant models but also has significantly lower average repair costs compared to other manufacturers.

For this reason, used Toyota vehicles are a preferred and popular choice. Toyota is widely recognized for its proven reliability.

Thus, if you're hesitating between a Mitsubishi and a Toyota model, it's clear that the latter offers general characteristics that make it the preferred choice, as illustrated in the table below:

  Toyota Mitsubishi
Reputation
Durability
Energy efficiency  
Price
Value for money  
Safety
Reliability  
Technologies

Conclusion

To learn more about various Toyota models, feel free to visit us in person at Longueuil Toyota, your Toyota dealership on the South Shore, near Montreal. Our expert advisors will discuss with you to guide you towards the best model based on your lifestyle, needs, and budget.

During your visit, we can explain in detail all about hybrid technologies, off-road driving, and which vehicle represents the best value for your needs. We will also inform you about the various advantageous financing options and ongoing Toyota offers!

The Toyota RAV4 parked by the sea.
The Mitsubishi Outlander parked by the water at sunrise.